Ichyulu (ee・chew・lu) is derived from "Chyulu Hills" which means "Spotted Hills" and is a mountain range in Eastern Kenya.

Ichyulu is an online concept store offering select edits from African designers which is based in Nairobi, Kenya. As a lover of African fashion, Ichyulu was set up to provide a platform that would connect designers with potential consumers and serve as an alternative distribution channel.

Ichyulu's focus is to provide a curated retail experience for those who seek unique pieces to match their individual style. Part of our ethos is to celebrate the diversity of African fashion through showcasing the use of local materials, custom prints and craftsmanship.